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Results Before Recognition.
Results Before Recognition.
Craig is a GM-minded intrapreneur with an innovation Build-Operate-Transfer (BOT) track record. He designs systems that fit a need, runs them until they deliver measurable value, and then transfers them to the organization to scale.
The Factory-Adjacent Perspective
The Factory-Adjacent Perspective
His methodology was forged with factories literally outside his office door. From Allen-Edmonds and Johnston & Murphy to Regal Ware and Hy Cite, he has led global ecosystems to commercialize products at scale. He operates under a pragmatic principle: If manufacturing fails, we fail.
This "maker-side" accountability has consistently moved the needle:
Revenue Growth: New products developed during his tenure have driven up to 48% of rolling 3-year revenue.
Intellectual Property: He has been named in 90+ utility and design patents.
Capital Efficiency: He delivered sustained innovation at a G&A investment level consistently under 1% of sales.
Augmented by Intelligence
Augmented by Intelligence
Since 2022, he has utilized AI as a disciplined augmentation layer. By integrating custom GPTs and agentic workflows, he compresses early concept framing cycles from months to days—accelerating de-risking and documentation while keeping human judgment and final synthesis firmly in the loop.
A Global & Disciplined Lens
A Global & Disciplined Lens
His approach is informed by a broad, international perspective. He is a student of Asian, having lived and worked in Japan and India. Outside the practice, he is a classically trained musician and a dual black belt—pursuits that demand the same ritual, resilience, and precision required of innovation engagement.
He is currently acting as the Founder and Steward of The Craig Stevenson Group LLC, where they work quietly and systemically to help organizations turn high-ignorance uncertainty into low-ignorance opportunity.
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